Airbnb has revealed its top 25 most popular destinations in the world for 2025.
The top 25 popular destinations were determined based on the percentage increase in searches made by individual travelers, families and groups for travel in 2025 compared to the previous year.
It includes the 2024 “wish list” of cities that Airbnb predicts will continue to trend in the new year, such as Vancouver [Canada] and Houston [USA].
Airbnb data shows that interest in experiential travel continues to grow as we approach 2025, with guests increasingly searching for destinations during major events such as sports tournaments, concerts and cultural festivals.
Airbnb’s Top 25 in 2025
Puerto Escondido, Mexico
Green Bay, Wisconsin, United States
Tokyo, Japan [tops the 2025 trending list – especially for Gen Z travelers]
Palermo, Italy [top destination for couples in 2025]
Cartagena, Colombia
Charleston, South Carolina, United States
La Serena, Chile [top family destination in 2025]
Kyoto, Japan [destination with the largest percentage increase in searches for family travel]
Vancouver, British Columbia, Canada [one of the most desirable destinations for 2024]
Mumbai, India
Mar del Plata, Argentina [trending destination for groups in 2025]
Hua Hin, Thailand
Manly, New South Wales, Australia
Seville, Spain
Bad Staffelstein, Germany
Baton Rouge, Los Angeles, United States
Combloux, France [Top Trendy Family Vacation Destination 2025]
Chiang Mai, Thailand
Cardiff, Wales, United Kingdom
Les Deux Alpes, France
Whitsundays, Queensland, Australia
Florianópolis, Brazil
Houston, Texas, United States [Most “Desirable” City 2024]
Brasília, Brazil
Jacksonville, Florida, United States