{"id":29052,"date":"2025-05-15T00:42:05","date_gmt":"2025-05-14T21:42:05","guid":{"rendered":"https:\/\/bnbnews.gr\/?p=29052"},"modified":"2025-05-15T00:42:05","modified_gmt":"2025-05-14T21:42:05","slug":"hosts-see-technology-as-critical-to-their-success","status":"publish","type":"post","link":"https:\/\/bnbnews.gr\/en\/technology\/29052\/hosts-see-technology-as-critical-to-their-success\/","title":{"rendered":"Hosts see technology as critical to their success"},"content":{"rendered":"<p>The vast majority (96.8%) of short-term rental (STR) owners believe that <strong>technology<\/strong> is &#8220;critical to their success&#8221;. This is according to a survey by management platform Hospitable of 566 STR hosts of different management types, including self-managed, co-hosts and property managers.<\/p>\n<p>Detailed findings of the survey:<\/p>\n<ul>\n<li>Over 90% of respondents use <strong>property management software<\/strong>, while 70% utilize <strong>dynamic pricing<\/strong> tools . At the same time, there is an increasing use of artificial intelligence &#8211; mainly embedded in management platforms.<\/li>\n<li>While Airbnb (98.8%) and Vrbo (79%) remain dominant, 51.3% of hosts now also use <strong>their own booking websites<\/strong>, aiming for greater independence and control.<\/li>\n<li>79.9% of self-managed hosts do not intend to work with a management company in 2025, while 13.5% have discontinued a previous partnership. Hosts seek autonomy and direct contact with their clients.<\/li>\n<li>Over 74% of respondents are investing in <strong>personalising<\/strong> the guest <strong>experience<\/strong> as a key competitive advantage. Over half believe that large companies cannot offer the same level of personal touch.<\/li>\n<\/ul>\n<p>&#8220;Hosts are not looking for someone to replace them, but tools that enhance what they already do well,&#8221; said Hospitable CEO Pierre-Camille Hamana. Reliance on technology and direct customer relationships is shaping a new, more mature strategy in the short-term rental space.<\/p>\n<div class=\"gsp_post_data\" \r\n\t            data-post_type=\"post\" \r\n\t            data-cat=\"technology\" \r\n\t            data-modified=\"120\"\r\n\t            data-created=\"1747269725\"\r\n\t            data-title=\"Hosts see technology as critical to their success\" \r\n\t            data-home=\"https:\/\/bnbnews.gr\/en\/\"><\/div>","protected":false},"excerpt":{"rendered":"<p>The vast majority (96.8%) of short-term rental (STR) owners believe that technology is &#8220;critical to their success&#8221;. This is according to a survey by management platform Hospitable of 566 STR hosts of different management types, including self-managed, co-hosts and property managers. Detailed findings of the survey: Over 90% of respondents use property management software, while<\/p>\n","protected":false},"author":4,"featured_media":29060,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[514],"tags":[],"class_list":["post-29052","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology"],"_bunyad_layout_template":null,"_bunyad_layout_spacious":null,"_bunyad_sponsor_name":null,"_bunyad_sponsor_logo":null,"_bunyad_sponsor_url":null,"_bunyad_sub_title":null,"_yoast_wpseo_metadesc":"Technology & Airbnb\/Vrbo: Research shows its criticality for STR hosts.","_yoast_wpseo_focuskw":null,"_yoast_wpseo_title":"Hosts see technology as critical to their success","_bunyad_layout_style":null,"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.3 (Yoast SEO 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